Based in Brooklyn, Oeuf is a sustainable children's lifestyle brand. They are a family-run studio that believes children deserve good design and a better world. Since 2002 they’ve been combining playful modernism with ethical production and simple, intuitive designs. Inspired by their own kids and the evolving needs of 21st century families, their creations are made to be loved hard and handed down. Their motto - for their kids, themselves and their company - is "be good".